Lily and Lionel hits Liberty London.

As of now, Lily and Lionel scarves are available to buy in Liberty London's scarf hall.

This is pretty much a dream come true for us. Not content doing a dance round the office when we heard the scarves had landed and too excited to sit still, we decided to head straight down there to take some cheeky pictures. We think the sales team suspected we were slightly bonkers until we told them who we were!

Highlights of the collection include our; Cream Ballet and Violet London scarves.

Lily and Lionel on You Tube.

Adidas Women's 5k Challenge- 11.9.11

A huge thanks to everyone for making yesterday's Adidas Women's 5k Challenge in London's Hyde Park such a success. Donna (Ida), well done for rounding up so many energetic females to make up our incredible team. Also to Simeon Farrar, thank you for the wonderful T-shirt's you designed. Big thanks to Hoxton Gin who supplied all the post run cocktails, they were a welcome treat!

So far we have raised a whopping £34,880.40 for Jeans for Genes! Please help us reach our target of £50,000 by giving whatever you can here for this worthwhile cause. If you are kind enough to sponsor us, please put Alice in the comments box.

Images from top; Team Donna Ida, Alice Stone from Lily and lionel with Donna Ida, Donna Ida, Lucia from Marie Claire and Alice Stone, the cracking T-shirts that Simeon Farrar designed for us.

Jo Wood ROCKS Lily and Lionel.

"There are a million ways to wear Lily and Lionel scarves".

Jo Wood

Just look at these photo's of the fabulous Jo Wood wearing our Poppy scarf. LOVE how she's teamed it with a similar printed vintage blouse for a pop of colour against an all black outfit. As you can imagine, we're a little bit thrilled that Jo is a fan of Lily and Lionel.

Fred Segal, meet Lily and Lionel.

Having just got back from an epic trip to LA, we're reminiscing on our time there... A mixture of catching up with friends, so much laughing our stomachs ached plus some awesome meetings. We've really fallen for the City of Angels and can totally see why so many lovely British folk we know have moved stateside. Our Californian corker was when Fred Segal, the iconic retailer placed an order on the spot when we met with the buying team. We're a wee bit over excited about seeing our scarves in the LA stores from next week!

Edie Campbell and Lily and Lionel scarves... A match made in heaven

Thanks to our lovely PR bunch over @ Emma Beckett for sending through this snap of Edie Campbell wearing our Nude and Navy Ikat scarf. When Edie's not modeling for Burberry she can be seen rocking off duty looks like this at Goodwood festival. We're loving her white dress and THOSE shades.

Happy Friday- 2 new features on Vogue.com about Lily and Lionel scarves!