We heart The Cross boutique.

How gorgeous is The Cross? This uber-chic, one-of-a-kind independant boutique in Holland Park was one of the first stores to ever stock Lily and Lionel. 18 Months on and we're pleased to say they're still selling our scarves well. We may even do a bespoke scarf for the launch of their website in September, watch this space...

The store stocks a mixture of well known and niche labels plus vintage items. A true shopping experience; you walk in to a light and airy space with gorgeous pieces by Goat and Matta then stroll into an adorable childrens section complete with toys. Downstairs is filled with jewellery, clothing and more accessories. Just realised it sounds like we're doing the PR for them but I guess we're simply loyal fans!

We popped in last week to meet Sam, the face behind this infamous shop and couldn't resist taking a few shots of the quirky and delightful interior... It's a complete Aladdin's cave full of unique clothing, accessories and more.

Talking of the decor, we completely fell in LOVE with this bespoke signature artwork created by Toby Mott (top image).